Authenticity
With authenticity at our core, Hayati® approaches quality with sincerity, upholding a reliable promise in every detail.
Innovation
Guided by the pursuit of better experiences, Hayati® pushes the boundaries of R&D and opens new possibilities for the future.
Connection
Listening to your needs and aspirations, Hayati® aims to become a natural part of your daily life, and a companion you can rely on.
Happiness
The signature lotus symbolises Hayati®'s pure and steadfast essence, bringing people joy that is simple, genuine and enduring.
BRAND STORY
Hayati® starts with a name full of warmth, meaning “My life” and “My beloved.” Staying true to life itself, it embodies the original intention of care and protection.
Founded and rooted in the UK, Hayati® has now reached more than 12 countries and regions. From our origins in Britain, this sense of reassurance and beauty is being shared with a wider world.
On this land where, tradition meets contemporary creativity, Hayati® blends craftsmanship with a human-centred design philosophy. From every source, we insist on controlling quality and meticulous detail. Hayati® believes that real value lies not in superficial appearances, but in the comfort and reassurance people can truly experience in every life.
Hayati® is your partner in moments of morning focus and a comforting companion in the quiet of night. Like a close friend, we understand your needs and provide what is right for you.
From the very beginning, Hayati® has prioritised public health, actively supporting the UK government's “Smoke free Future” initiative. We drive innovation to create better alternatives, helping adults embrace healthier lifestyles while resolutely protecting minors from any access or use. This is our path towards a future that is both better and more responsible.
Hayati® is dedicated to bringing people a fulfilling and more comfortable life.
Enjoy Hayati®, Enjoy Life
the quality and beauty that life is meant to hold.